Informed Consent: Can we do Better?
Informed consent is an essential prior to surgery. However, research shows less than 10% of informed consent is fully completed. The most common omission is demonstrating patient understanding. Learn how CAPTIV8 Consent speeds up consent and delivers...
Key Innovations in Practice Marketing
Does great communication in the consulting room result in higher revenue? Dr. Trusit Dave discusses a recently published independent study evaluating consulting room communication and its effect on conversion rate and average transaction value.
How to increase brand awareness
We’ve previously looked at why branding is important and how to establish your brand – but how do you increase awareness of your practice brand? Kemp et al. (2014) define a brand as a promise to consumers that the healthcare organisation will deliver...
4 Tips to Boost Practice Profitability [Vlog]
Watch this video on how you can increase conversion from website visitors to loyal patients, upsell recommended procedures / products and increase the number of positive referrals. Free article download.
The best tools to save time in improving patient education
Digital tools can help reduce the time investment needed for patient education and enhance the doctor-patient relationship. In this article, we explore some of the best ways to improve patient education in your consulting room without adding to your workload....
National Glaucoma Awareness Week – What does this mean for your practice?
Subscribe to our mailing list This week has a very important mission, to raise awareness of Glaucoma. It also provides your practice with the opportunity to join in on the conversation around this condition and engage with patients via...
3 Ways to Save Time & Maximise Revenue With Social Media
How to save time and maximise revenue with social media Introduction Social media presents opportunities for clinics to maximise profits, reduce the need for expensive traditional marketing, and save time on patient education in the Consulting Room....
Social Engagement & Nurturing
What's the best way to create the highest level of engagement using Twitter? In this blog I write about some evidence that looks at ways to get the most out of your Tweets.
Want to find Patients Looking for your Services?
Traditional marketing approaches can’t accurately identify your target market. Twitter has become the go-to social media platform where consumers are saying what they feel. Now you can find people in real-time who are looking for your service and...